‘Spiritual Marketing’ Articles

Before I reveal the secret details of my personal goal setting process and the success (or lack thereof) of my work in 2009, I need to clarify something:

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I’ve been in Minnesota for a few weeks to celebrate the holidays with my family. Even though I’m from here I have a hard time with the cold weather. I thought yesterday was bad at 5 degrees above zero, but today it’s 20 below!

Anyway, there’s a thing we do here when it’s this cold – throw boiling hot water into the freezing cold air. It may sound strange, but it’s actually quite fun. My parents and I video recorded our experiment, but it didn’t go quite as we planned. Watch and see!

Every Solstice morning, just north of Dublin, Ireland, people gather from all over the world to witness something magical.

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Awhile back I was nearly destitute. I’d recently left a job with a steady paycheck, had no savings and was self-employed. It takes time to build income as a self-employed person and it hadn’t been more than a couple months since I left my job.

Needless to say, I had very little money and no idea how I was going to make any. While I was pondering this problem, someone knocked at my front door. In my experience, there’s only one reason why people come calling at 7:00 at night and that’s to get money.

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A lot of people trying to grow their lifework into a practice or business often ask, “How do I get clients?” If that’s the question you’re asking, you’re asking the wrong question. A better question is, “How can I attract clients?”

One way not to attract clients is to focus your written and verbal communications mostly on you and the features and delivery method of the services you offer. Read the rest of this entry »